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Christine Zell

Manager Value Creation/ Head of Sales Excellence BHS Tabletop AG

As Head of Sales Excellence at BHS Tabletop, Christine Zell currently ensures optimal practises in the Lead2Cash process. She has many years of experience as a specialist in sales & marketing, process optimisation and digital customer issues in the retail and consumer goods industries. Christine Zell gained her experience in various management consultancies and at Serafin. She holds a Bachelor of Science in Nutritional Science and a Master of Science in Consumer Science from the Technical University of Munich.

What I appreciate most about my work

„It gives me great pleasure to optimise the Lead2Cash process of companies in a sustainable manner so that customers and employees alike benefit from it. The conditions for this are optimal at Serafin. We have the opportunity to exchange our ideas and to learn from each other, so that we do not have to reinvent the wheel constantly.“